MALEANA Gardens
/MALEANA Gardens
/Overview
MALEANA
MALEANA Gardens is a luxury event planning and management services company that creates memorable, fun, and one of kind affairs for their Clientele.
Services Rendered
01/ Customer Experience
02/ Production & Service Vision
03/ Key Messaging
04/ Content Strategy
05/ Art Direction
06/ Photography
Opportunity
When the owners of a newly acquired home just off the beach in Kailua asked for ideas on what kinds of services they could potentially offer a new business from their property, I jumped at the opportunity. The location was beautiful and had potential.
Approach
I came up with the idea of marketing boutique wedding elopement services for small intimate groups via a new brand I created named MALEANA Gardens. Maleana means wedding in Hawaii and was the perfect fit for the new enterprise. From this starting point, we would then develop a branded website, a core set of anchor images that spoke to the brand’s attributes, as well as other key touchpoints of what MALEANA represented to its Clientele.
Solution
Once the name MALEANA Gardens was quickly approved, I created an initial set of anchor images for the venue over three separate photoshoots. While I was working on this I was also developing a website for the company alongside the owners with great success and the brand’s core concepts.
OUTCOME
/Results
The creation of a new and unique brand in the crowded Hawaii wedding industry.
MALEANA Marketing Images
Select anchor images from MALEANA Gardens marketing collateral.
/Challenges
/Solutions
01/ None.
This was one of the easiest and most enjoyable projects that I have ever been I a part of. No issues, no challenge, no complaints, and complete creative freedom. Many thanks for the entire team at MALENA Gardens.
Select images from MALEANA Gardens marketing collateral.
.WORK /MALEANA Gardens